Station

Journal

Nowadays, nothing is original anymore. Everything is a variation and that’s ok.

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Jul 16,2016

Welcome to Inverdy, the Inverted Universe, where the puzzle pieces are familiar but their organization is creativity.

We have, just like many others prior to beginning their own journey, learned a lot from the industry. Different fields, different approaches, different goals, and yet all related to the wonderful world of the Internet. It is congested, flooded with ideas and viewpoints shaping the way our societies and businesses operate. There are those who strive to catch up and those who divert from the norm; the World is online.

Our observation is that it’s not enough to just be online. Governments, corporations, small businesses and blogs all straddle the IPs and think the job is done. From what we’ve seen, and we’ve seen a bit, those who leave a mark do it with personality. Sure, the services are mostly the same and the layout does the same job but the personal touch, the online fingerprint, is what separates the invisible from the amazing.

What are we actually saying? Inverdy does nothing you haven’t seen before. We don’t promise state-of-the-art this and that. We don’t promise high-tech, ultra-fast, super cheap, best-in-class mumbo jumbos. The sites are efficient, the content is optimized, the materials sell, the bottom line is considered. What we promise, however, is to add personality to all these practical necessities. With risk to offend a few linguists, we love the word cool. Everything we do must be cool. Not cool to us but to your peers. Beauty is in the eyes of the beholder and so is usefulness. What Inverdy does is sending little purple aliens to research your readers, users, customers. They come back and tell us who those people are, what their interests are, what do they need and how they need it. Our passion is gathering all this data and transforming it into something cool that works as intended. Let us know if you have a project that needs to be efficient and memorable.